Posts Tagged ‘campaign’

8 items.

BECOME AN X-PERT

by Tom on February 18, 2011 at 2:18 pm
Posted In: Bonus Materials
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As part of a promotional effort for X-Men: First Class, 20th Century Fox is making available the cast and filmmakers of the movie to answer questions submitted by fans on Facebook and Twitter.

The campaign officially kicks off on Tuesday, March 1 and fans can direct questions on Twitter to @XMenMovies or post them on the film's Facebook wall at Facebook.com/XMenMovies

Done right, this could be an excellent opportunity to show a little transparency and resolve any skepticism among fans about the franchise's odd, continuity adverse direction. Done wrong, this could be another shallow, micro-managed and insincere publicity game that ignores the concerns long-time fans have about the silver screen versions of their favorite characters.

If you were to pose a question to the cast and filmmakers of X-Men: First Class, what would it be?

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KICKSTART MY HEART

by Tom on December 14, 2009 at 7:37 am
Posted In: Blog
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The first post was running a little long, so I thought I would break thing up a little bit before talking about the fund raising campaign for Theater Hopper: Year Three.

You guys are kicking all kinds of ass with the pledges lately. Thank you so much! On Friday, we were 52% funded. Now we're 62% funded! We making big gains, but we only have 17 days left to make goal.

Let me put this out there for you... Next week - Monday, December 21 - is my 32nd birthday. It would be a real treat if we could raise $324 by then. With that amount, we'd be up to $2,500 pledged and that would put us $1,000 away from goal with 10 days left in the campaign.

Extrapolate that... $1,000 with 10 days to go means that if we raised $100 a day after that, we'd be funded!

It's all about the little things. Measurable goals, milestones. If we can take the next step now, we can take a few more steps after that!

Think about it! Let's try to bump the campaign up to $2,500 in the next 7 days. We only need $324 to do it!

Thanks again to everyone who has pledged so far. I appreciate your support!

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KICKSTARTER UPDATE

by Tom on November 20, 2009 at 7:21 am
Posted In: Blog
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Since I didn't mention it on Wednesday, I wanted to check in with everyone and remind them about the Kickstarter fund raising campaign for Theater Hopper: Year Three. Pledges have slown down a little bit and I want to make sure we haven't lost the momentum that we built up last week!

I notice that a lot of people have been pledging on Friday's. I don't know if that has anything to do with people getting paid, but I thought I would just float that out there. If you think you can pledge $5 from your paycheck today, that would be awesome. You can always increase your pledge later!

I've been trying hard to maintain a level of engagement surrounding the project by posting updates on the Kickstarter page. If you haven't been reading them, it's a good way to stay connected without me having to badger everyone on the homepage.

Most recently, I posted a video update where I discuss the mini grant I applied for from the Iowa Arts Council. I submitted my proposal before I heard about Kickstarter and I got my notification letter this week. If you want to know the outcome, you'll have to watch the video.

I'm also taking suggestions on topics to address with my Kickstarter updates. It's kind of hard to do actual "updates" because the book is already finished. So it's not like I can post something telling you how "I've written commentary for the first 50 comics and I only have 100 more to go!" All of that work is done. The book is ready. I could have it sent to the printer today, you know?

If you have questions about the book that you would like answered or have suggestions to help me promote the book, leave your comments on the Kickstarter page.

...or here, too. That'll work.

Someone had the simple suggestion that I need to be a little more aggressive about how I promote the campaign here in the blog section of the site. They advised that I need to put Kickstarter updates ABOVE the main blog post so you are at least giving the Kickstarter updates a cursory glance.

It's a good idea, but I don't want to do that if I don't have to. I'm trying not to be to overbearing. But at the same time, the closer we get to the deadline, the more paranoid about it I'm going to get.

There are 41 days left in the campaign. Please consider pledging today. Thank you.

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KICKSTARTER UPDATE

by Tom on November 16, 2009 at 7:57 am
Posted In: Blog
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Now it's time for the obligatory update on the Kickstarter fund raising campaign for Theater Hopper: Year Three.

I gotta say, when I posted on Friday about meeting the goal of $1,000, you guys responded with gusto! We're now at $1,090 pledged with 32 backers and 31% of the project funded!

You guys kind of pulled the same trick the Friday before last when you pledged almost $350 over the course of a weekend. Maybe it's because Friday is payday. But I like to think it's because you guys are as excited to see this book finished as I am!

I'm starting to think that managing the Kickstarter campaign is all about highlighting smaller milestones among the larger goal. So remember that I am giving away me copy of Monsters, Inc. on DVD along with some original Monsters, Inc. artwork drawn by me after we reach the $1,500 mark.

Only people who pledge before that point are eligible for the random drawing that will award one winner! So the more you pledge means the less competition you have in the drawing! If you've already pledged, you can go back and INCREASE the amount of your pledge at any time to help improve your odds!

I will be sure to post an update of the artwork when it's finished. Until then, keep pledging!

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KICKSTARTER UPDATE

by Tom on November 13, 2009 at 7:29 am
Posted In: Blog
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Hey, guys. Just a quick update about the Kickstarter fund raising campaign for Theater Hopper: Year Three. I know you guys know what's up, so I won't belabor the point.

I just wanted to draw attention to the fact that, as of this writing, the campaign is now 28% funded with $979 in pledges. We're so close to $1,000, I can taste it.

I strongly believe that the success of this campaign will be buoyed by the momentum we keep. So if you're thinking about pledging at all, please do so now. The closer that status bar gets to being 100% filled, the more it will motivate others to help us reach that goal!

If you've been following the project updates on the Kickstarter page, you'll know that I'm considering putting together some original art as part of a giveaway to get people to pledge. The idea is that since I'm starting to replace some of my DVDs with Blu-ray discs that I would make available the DVDs I no longer use and create some original art to go with them. Movies that I'm willing to let go of include A Bug's Life, Monsters, Inc., Wall-E and Iron Man.

I think I'm going to go forward with this. So even though we're on the precipice of $1,000, let's make $1,500 the next goal. Everyone that pledges in advance of the $1,500 goal will be entered into a drawing to win a DVD copy of Monsters, Inc. with some original art on a sheet of 10 x 14 Bristol board from yours truly. Once I have the artwork finished, I'll post some pictures.

SO LET'S GET PLEDGING!

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NO COMIC FOR WEDNESDAY

by Tom on November 11, 2009 at 7:24 am
Posted In: Blog
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Hey, guys. Small status update for you.

I don't know if you tried to access the site yesterday. But if you did, you might have noticed it was down. I have no idea what caused it and we may never know. Sometimes Dreamhost likes to stop displaying your web sites to see if you're paying any attention.

At any rate, you'll notice today that I am running a Blu-ray review of Up instead of a new comic. Two reasons for that:

One, the Up review was supposed to run yesterday and (as I previously mentioned) the site was down all day. So I'm making up for lost time.

Two, I forgot my pens at the place where I'm freelancing. I left them there yesterday after attempting to be proactive and completing the comic over my lunch hour. That didn't happen and then I forget my pens. So I wouldn't have been able to draw a new comic if I wanted to.

Not resting on my laurels, however, I made SEVERAL significant updates to my Kickstarter fund raising campaign page for Theater Hopper: Year Three.

Read the updates page where I address questions about the book's eventual availability, the amount of flexibility regarding the custom illustration reward (available at the $20 pledge level) and you get a close look at this:

3D glasses

This is the image that's going on the t-shirt available at the $65 pledge level. Eventually I will sell the design in the Theater Hopper store. But people who pledge to the Kickstarter fund raising campaign at the $65 level or above will get first crack at it.

I know committing to something like that is difficult if you don't have a sense of what the shirt will look like. So I wanted to put the image out there to whet your appetites a little bit.

By the way, you can leave comments on any one of these update posts. If you something you'd like to say about the direction of the campaign or the information you're receiving from me, I would appreciate your feedback!

Lastly, the most important reason to check out the Kickstarter fund raising campaign is because I finally uploaded my project video last night!

I took the time I would have otherwise spent working on the comic and used it to film and edit the video. I'm very happy with the final product and I think it's worth watching even if you think you already know all of the project details. Hopefully you'll find it at least a little bit entertaining.

Again, I ask that you pledge whatever you can to the project. It's very important to me that the book be published this year and your involvement can make that a reality!

Thanks to everyone who has show their support so far. I greatly appreciate your help!

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KICKSTARTER STATUS REPORT

by Tom on November 6, 2009 at 7:44 am
Posted In: Blog
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Earlier this week I was freaking out because I was worried that my Kickstarter fund raising campaign for Theater Hopper: Year Three wasn't going to gather enough pledges before the campaign period ran out.

I'm feeling a little more comfortable today after a flurry of activity the last two days. So I wanted to take this moment to thank everyone who has pledged so far!

As of this writing, $533 has been pledged. The goal is $3,500, so that means we have $2,967 to go before the project deadline of December 31. That's 55 days. In other words, the campaign needs to record pledge amounts averaging almost $55 a day to make goal.

I think that's totally possible. $55 a day is like 4 of you pledging $15 for the book - which comes signed and numbered by yours truly. Or having a couple of you pledge $30 a day to get a copy of the book signed and numbered, along with a custom illustration AND your name printed in the book's "thank you" page. Totally do-able!

There's a lot that I still need to do to help make the campaign a success. Most notably, post a video of myself explaining the project to the uninitiated. I read on Kickstarters blog that projects with videos get 90% more funding. I've just had problems finding time to record myself talking about it. I also want the video to be of high quality. So I have ambitions for shooting locations, lighting and editing.

I might be overthinking it a little bit.

In the meantime, if you'd like to help spread the word, go to the Theater Hopper: Year Three Kickstarter page and access some of the social media tools directly below the project graphic. There are links for Email, Facebook, Delicious, MySpace, Twitter and digg - All of which you can use to let people know about the campaign!

Thanks again to everyone who has pledged so far and show enthusiasm for this project. It's keeping me going!

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SUGAR COMES FIRST

by Tom on October 27, 2008 at 12:00 am
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Robert Downey Jr, campaign, letters, Halloween, candy

RockNRollaI wanted to say thank to the people who sent me e-mails last week in response to my call for feedback. I had asked people for their thoughts on either continuing the Tom-tries-to-get-Robert-Downey-Jr.-an-Oscar-nomination storyline or if I should move on to greener pastures and focus on the upcoming Halloween holiday or Kevin Smith's new film, Zach and Miri Make A Porno.

The cross-section of feedback was interesting. It was pretty much split even between people who wanted to see what direction the RDJ storyline would go versus people that wanted Halloween hijinks. Most telling, however, was the number of people thanking me for not doing a Saw V strip. I guess I'm not the only person who thinks the franchise is suffering from overexposure. Then again, it looks like we're in the minority. Saw V pulled in over $30 million this weekend.

What Saw V didn't do was dominate the box office like I predicted last week. I had totally forgotten about High School Musical 3 coming out last week. But then, why would I remember it? I'm not a 15 year-old girl.

At any rate, you can see that I'm moving toward some Halloween goodness this week, so stay tuned for more. I think the expectation is that Tom is going to run around in his Iron Man gear for the third time this year. Don't count on it. Some of the other feedback I received was "Enough with the Iron Man stuff, already!" I don't exactly plan on avoiding it, but you'll have to hang around to see what twist I put on it.

That's it for today. Be sure to tune in to The Triple Feature podcast live tonight at 9:00 PM CST at TalkShoe.com. No doubt we'll be talking about Saw V, perhaps Guy Ritchie's film RockNRolla and more. Be there with your questions and if you have the capacity to call in, we might put you on the air with us!

Talk to you then!

 

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