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KICKSTARTER BRAINSTORMING

October 26th, 2009 | by Tom
Posted In: Blog

I’m putting together my fund raising page for Theater Hopper: Year Three over at Kickstarter and I’m having a problem.

As you may or may not be familiar, Kickstarter allows you to incentivize your backers with rewards they can earn depending on the amount the pledge to your cause. For an example, check out Gordon’s Kickstarter page for his Multiplex book.

My problem is, several people have already pre-ordered strong>Theater Hopper: Year Three and I don’t want to leave them out in the cold when it comes to rewards.

All of the rewards that fall under the $15 pre-order amount will be delivered to everyone who pre-ordered a copy so far. That includes their name on a special Thank You page in the book as well as a PDF copy of the book.

However, past the $15 mark, I was planning on offering incentives such as a custom sketches in the book, a special, limited-edition 1″ button set with a 3D theme, a new t-shirt design with 3D glasses on them and going so far as to offer up to 5 custom avatar illustrations for the backer’s personal use.

What do I do for those people who have already pre-ordered a copy of Year Three, but who also want to take advantage of the larger rewards?

Basically, I am very concerned about alienating anyone. ESPECIALLY the people who pledged their support early on and have been patiently waiting for the book to be produced.

The best idea I can come up with at the moment is to deal with these requests on a case-by-case basis. Meaning, if someone wants the higher level awards, then they can pay me the difference and I will send it to them. Maybe I offer them a 25% off discount of the difference as a small thank you for their patience.

Please tell me what you think in the comments below!

└ Tags: fund raising, Kickstarter, rewards, Theater Hopper: Year Three
[ 13 Comments ]

Related Posts ¬

    Feb 2, 2009A REMINDER
    Jun 22, 2009A GOAL IN MIND
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    Nov 20, 2009KICKSTARTER UPDATE

KICKSTARTER SPECIFICS

November 4th, 2009 | by Tom
Posted In: Blog

I wanted to take a moment to talk to you guys about the rewards I’m offering over at Kickstarter as part of the Theater Hopper: Year Three fund raising campaign. Pledges have trailed off a little bit since I announced the campaign last Friday and I want to make sure you guys understand how the system works.

First, please know that you can pledge ANY amount you feel comfortable pledging.

Second, please know that I won’t see a dollar of the pledged money unless I make my goal of $3,500 by December 31, 2009.

Third, I am offering rewards based on the amount you pledge. They are as follows:

  • $1 – Everyone who pledges a dollar will have their name and a link to their web site added to a special thank you page on the Theater Hopper web site.
  • $5 – The previous reward, plus a high-res PDF of the completed book.
  • $15 – The previous rewards, plus a hard copy of the book signed and numbered by the artist.
  • $20 – The previous rewards, plus a custom illustration inside your hard copy of the book.
  • $30 – The previous rewards, plus your name printed on a special thank you page in the book. Have your name memorialized FOR ALL TIME!
  • $35 – The previous rewards, plus ONE free book! Choose from any of my publications – Theater Hopper Year One, Year Two or Year Three. Any combination. You choose
  • $45 – The previous rewards, plus TWO free books! Choose from any of my publications – Theater Hopper Year One, Year Two or Year Three. Any combination. You choose!
  • $50 – The previous rewards, plus a special 3D-themed 1″ button set. 5 buttons total.
  • $65 – The previous rewards, plus first dibs on a brand new t-shirt design featuring an image of 3D glasses.
  • $150 – The previous rewards, plus an avatar set of up to 5 images drawn by the artist. You will also receive the original art as well as high-res, finished digital art.

Without getting overly optimistic, when I look at Theater Hopper’s daily traffic, I see no reason why we can’t have this project completely funded if everyone pledged just one dollar. Obviously, I would love it if you could pledge more than that. But the point I’m trying to make is that the success of this project can be met if even with a minimal investment. If I’m able to rally everyone to my goal, we could have this fund raising problem solved by the weekend.

So please consider pledging. Even if it’s only a dollar. Think about the entertainment you come to this site for – the momentary distraction it provides you. Isn’t that worth at least a dollar? Hopefully you value it more than that. All I’m asking is that you not ignore this fund raising campaign completely.

If anyone has questions about the Kickstarter fund raising system, the rewards or anything else tied to this campaign, please do not hesitate to contact me directly. Please feel free to leave your questions in the comments below as well.

Thanks.

└ Tags: fund raising, Kickstarter, rewards
[ 4 Comments ]

Related Posts ¬

    Nov 13, 2009KICKSTARTER UPDATE
    Nov 11, 2009NO COMIC FOR WEDNESDAY
    Nov 9, 2009KICKSTARTER UPDATE
    Oct 30, 2009KICKSTARTER KICKOFF
    Nov 20, 2009KICKSTARTER UPDATE

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